Gamification and augmented reality (AR) are some of the emerging trends that are disrupting the marketing industry, and an Australian startup is creating a fun, interactive way for brands to engage with their consumers, similar to what Pokemon GO has done for mobile games. XRii’s augmented reality scavenger hunt app took centre stage at …
Mission Statement: It’s our goal to use video as a key marketing strategy for corporate brands such as Structured Change, who want to use the power of storytelling to compel and connect with their audiences. The Client: Structured Change combines the fundamentals of Asset Management (Value), the process of Change Management (Influence) and the structure …
Good content marketing is content that is tailored for its audience’s needs and desires. Which is why defining your target market is one of the most important things you’ll do as a marketer. A buyer persona is the ultimate tool when determining who you serve as a business. And, with video emerging as the latest …
Renowned visual artist Luis Mujica is recognised most for his work in creating digital masterpieces. He creates large scale prints that are so mesmerising that it almost feels like a visual illusion. We experienced this first hand at his debut showcase titled Symmetrical Abstractions at the Moving Mountains Gallery in Wollongong. We worked with Luis during …
Financial video production is a big part of what we do at Two Story. In fact, our previous gig with Gillespie Advertising for NGS Super had us capturing the CEO in Action, doing a financial review video for their clients at the end of 2016. This March we shot with the CEO yet again, as he …
Recently we played video partners at the 2016 NuCerity Envision Australia Conference. NuCerity is a premium skincare brand and the event witnessed participation by the brand’s Australian distributor fraternity. We’ve captured in entirety, the 2-day extravaganza finally going on to create a fun and immersive event highlights video. Production equipment involved We’ve used an assortment of equipment, given the …
Reputation is key when you’re building a business. And often a good word, recommendation or comment can go the mile in bringing your way a bunch of new customers. In these times of the internet, customers are constantly seeking social proof and validation before making a purchase. They want to be told that your product or …
Cormax is well-known for their novel approach to fitness; they use water-filled training aids to create better and more effective workouts for their clients. This product launch video highlights these details and more. Brief Cormax approached Two Story during the launch phase of their brand. The brief required a product launch video that introduced their …
Altus Traffic Australia approached us to produce a video to help promote their partnership with Sarah Group, a non-profit organisation raising awareness to increase road safety among motorists. Most of the video was filmed around St Kilda, Melbourne. Being such a sensitive topic, we took the utmost care to help spread the message of Drive …
We had the honour of being engaged to create an event video at Sydney’s iconic Opera House for the Brasil consulate to celebrate 70 years of diplomatic relations with Australia. VIP’s and dignitaries were treated to an entertaining night including Bosa Nova music, capoeira dancers and tasty Brazilian cuisines all set to a backdrop of …