In today’s digital age, events have become a crucial part of any marketer’s arsenal. They provide a unique opportunity to connect with customers, showcase products or services, and build brand awareness. However, many marketers fail to leverage events to their full potential when it comes to producing and utilising photo and video content. In this …
As one of the most recognised luxury fashion houses in the world, Gucci brought its sense of excitement, curiosity, and style to Sydney with its travelling exhibition, Gucci Garden Archetypes. Launching in 2022 to celebrate the brand’s 100th anniversary, the exhibition has travelled from Florence to major cities such as Tokyo, Shanghai, Hong Kong, …
Don’t forget to book for video coverage when planning a corporate event. You know what they say on social media – pics or it didn’t happen. The same applies to marketing even more so these days – and your next big corporate event deserves not just photos but a sizzle reel to really …