Gamification and augmented reality (AR) are some of the emerging trends that are disrupting the marketing industry, and an Australian startup is creating a fun, interactive way for brands to engage with their consumers, similar to what Pokemon GO has done for mobile games. XRii’s augmented reality scavenger hunt app took centre stage at …
In the fast-paced world of marketing, one of the most effective ways to showcase your products or services is through case study videos. These engaging and informative videos allow you to demonstrate to potential customers how you can solve their specific problems. By highlighting real-life examples and success stories, case study videos provide tangible proof …
The Brief The Museum of Brisbane collaborated with Nightlife and Maxell in featuring three decades of popular Brisbane music from 1989 to 2019 at the High Rotation exhibition from 30 August 2019- 19 April 2020. Nightlife is an Australian music specialist brand that provides businesses with curated musical experiences. Maxell is the world class producer …
Toshiba is renowned for their products and services in the printing, computer, machine electronics and the technical support industry. Among other things, what stands out about the brand is their in-field and dealer channel service, particularly for remote pockets of Australia. To capture the essence of what differentiates them from others, we travelled to Alice Springs to …
What is the one recurring challenge most business owners face today? It’s building trust and credibility with prospects or potential customers before they’ve had the chance to experience and confirm that your solutions and services actually work. Daunting as it may seem, with simple yet strategic steps, you can soon be on your way to …