Give jobseekers an exclusive sneak peek into your company that they can’t resist Let’s face it: these days, companies not only need to attract customers, they also need to attract the best employees to stay competitive and in tip-top shape. A recruitment video can be a great boost to your hiring process …
Video (or LCD) Brochures are transforming the way customers connect with businesses. While a traditional brochure, with static images and text, explains how your business works, a video brochure shows how your business works. By combining print with digital media, video brochures revolutionise the way we interact with marketing materials, progressing the way we understand …
Mission Statement: It’s our goal to use video as a key marketing strategy for corporate brands such as Structured Change, who want to use the power of storytelling to compel and connect with their audiences. The Client: Structured Change combines the fundamentals of Asset Management (Value), the process of Change Management (Influence) and the structure …
Corporate Video series for Anchorage Capital’s Annual General Meeting in Sydney Brief Anchorage Capital Partners required AGM videos that highlighted six of their portfolio companies situated in Brisbane, Sydney and Melbourne. This involved interviews with the CEOʼs of each portfolio company as well as creating engaging b-roll footage to compliment the videos. 6 x AGM …
It’s throwback Tuesday and today we have a special vodcast project with The Brand Institute in collaboration with B&T. The series titled, Beneath the Brand is an attempt to explore the key business challenges facing brands and businesses of today. The latest episode features an insightful interview with Jane Power, CMO, Bupa, Australia. Our brief for …
We recently partnered with Aktiv Dynamic Training Solutions to create a Timelapse + Highlights Video. It showcases the installation of Aktiv’s training facilities at their brand’s new showroom in Banksmeadow, Sydney. Aimed at growing brand awareness for Aktiv, the video brings the installation process to life through an engaging time-lapse capture, shot over multiple days. …
We don’t write very often about our personal video projects here at Two Story. And that’s only because we love sharing details of our amazing client collaborations and how it helped amplify their video marketing goals. Which is why, today we’re treading a slightly different path. In today’s blog post we’re bringing you a quick …
Video marketing has grown to emerge as the No. 1 way to grow engagement and convert prospects into paying customers for many businesses today. And as unbelievable as it feels, 2017 is almost up. Now before you proceed any further, ask yourself: What is my video marketing strategy for the next year? Do I have …
Imagine your employee reading a dry piece of text from the company CEO in an email newsletter. In contrast now imagine the CEO sharing the same message in a short video form? Which one feels more interesting and makes the employee feel more energised about their contribution towards the company’s growth? Naturally, the latter. You …
When you create a corporate video, the idea is not to showcase your products or services, but to bring alive your company’s culture, its people and your business values with clarity and consistency to your audience. What’s more, thanks to evolution of digital video marketing and your audience, corporate videos today can be anything but …