In today’s digital age, events have become a crucial part of any marketer’s arsenal. They provide a unique opportunity to connect with customers, showcase products or services, and build brand awareness. However, many marketers fail to leverage events to their full potential when it comes to producing and utilising photo and video content. In this …
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Gamification and augmented reality (AR) are some of the emerging trends that are disrupting the marketing industry, and an Australian startup is creating a fun, interactive way for brands to engage with their consumers, similar to what Pokemon GO has done for mobile games. XRii’s augmented reality scavenger hunt app took centre stage at …
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Category: Case Study Video
In the fast-paced world of marketing, one of the most effective ways to showcase your products or services is through case study videos. These engaging and informative videos allow you to demonstrate to potential customers how you can solve their specific problems. By highlighting real-life examples and success stories, case study videos provide tangible proof …
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Category: Case Study Video, Event Video, Video Marketing, Video Production
New South Wales Ambulance (NSWA) contacted us to create an event highlights video for the first-ever NSWA The Pitch. This internal competition aims to raise awareness on workforce safety and mental health – both crucial issues for frontliners. It was also an opportunity for NSWA to engage with the staff while giving them a platform …
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Two Story had the pleasure and honour to work for an Australian institution: the State Library of New South Wales. We were commissioned to create a film that would bring to life and personalise the people and processes involved in making picture books for an exhibition aptly named “Imagine : The Wonder …
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Category: Case Study Video, Promotional Video, Social Media Marketing
As one of the most recognised luxury fashion houses in the world, Gucci brought its sense of excitement, curiosity, and style to Sydney with its travelling exhibition, Gucci Garden Archetypes. Launching in 2022 to celebrate the brand’s 100th anniversary, the exhibition has travelled from Florence to major cities such as Tokyo, Shanghai, Hong Kong, …
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A case study video is a great way to show interested leads how great you are. It’s a chance to talk about how your client approached you with a problem, and how you provided a solution to that problem. You can highlight a specific product or service that your client implemented to achieve a return …
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Video (or LCD) Brochures are transforming the way customers connect with businesses. While a traditional brochure, with static images and text, explains how your business works, a video brochure shows how your business works. By combining print with digital media, video brochures revolutionise the way we interact with marketing materials, progressing the way we understand …
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Category: Case Study Video, Video Production
The Brief The Museum of Brisbane collaborated with Nightlife and Maxell in featuring three decades of popular Brisbane music from 1989 to 2019 at the High Rotation exhibition from 30 August 2019- 19 April 2020. Nightlife is an Australian music specialist brand that provides businesses with curated musical experiences. Maxell is the world class producer …
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Category: Case Study Video, Testimonial Video
If you want to convince prospects about how great your brand is, try selling the message through a customer story video or testimonial. A key persuasion tactic in marketing, customer story videos are the cornerstone of marketing strategies with almost 89% of marketers vouching for its effectiveness. What’s more, they translate to instant credibility for …
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