In 2016, video surfaced as a popular content format, and by 2017, it had risen to the top of every marketer’s must-have list. In 2018, video has emerged a necessity given its power in influencing entire business strategies. Today 90% customers will claim that videos aid their purchase decisions. And taking it a step further …
View Post
A launch party is always a lot of fun, and boy! would we love to get invited to more. We’re referring to our recent experience at the launch event of OPPO R11s at Carriageworks, Sydney, which was nothing short of spectacular. Since there’s a lot that goes on behind the scenes of these exciting launches, our …
View Post
As marketers or business owners, making a real connection with your audience is key to growing your online presence and sales. And, that’s why creating impactful content that connects with every stage of the buyer’s journey is key. Sure, video is all the rage and has been proven to produce the right kind of results …
View Post
We recently partnered with Aktiv Dynamic Training Solutions to create a Timelapse + Highlights Video. It showcases the installation of Aktiv’s training facilities at their brand’s new showroom in Banksmeadow, Sydney. Aimed at growing brand awareness for Aktiv, the video brings the installation process to life through an engaging time-lapse capture, shot over multiple days. …
View Post
This month, we’re feeling a tad nostalgic! 2018 has been a busy year with a variety of challenging and interesting projects, thanks to all our lovely clients. But even as we continue to move forward and embrace new experiences , there’s one project, a blast from our recent past, that we’d like to share with you today. We worked on an …
View Post
It’s one of those things we see and read everywhere on the web. The slogan: Switch to video is not only popular in a manner of speaking, the results and ROI with the use of video in brand marketing prove this point too. Marketers using video have been able to grow revenue 49% faster than …
View Post
Headquartered in San Francisco, Credible is globally-recognised for its services in the student loan comparisons market. The good news is the brand recently listed on the Australian Stock Exchange and were here in Sydney for the IPO. To capture the event’s activities, they reached out to Two Story to help with the following: 1. Create a live event video link …
View Post
After the success of our first video collab with Marque Studios & Woolworths, this is episode two of in the series. To give you a quick recap, the videos are part of a series of fun how-to-videos for Woolworth’s new website Bunch. Today’s episode is a food styling & photography tips video for a beef …
View Post
We don’t write very often about our personal video projects here at Two Story. And that’s only because we love sharing details of our amazing client collaborations and how it helped amplify their video marketing goals. Which is why, today we’re treading a slightly different path. In today’s blog post we’re bringing you a quick …
View Post
Video is an incredibly powerful tool when it comes to building credibility, authority and an audience. But, video when combined with text, can take your marketing efforts a notch above. Captions & subtitles in your video may not be the first thing that comes to mind when producing one. But, it’s more important than you …
View Post